COMPANY PROFILE:
A top agency, with a mix of top MNC and Indian accounts across categories. Most of its clients are market drivers, with large ad budgets. Renowned globally and in India for its strategic and creative reputation.
POSITION DESCRIPTION:
Seeking passionate advertising persons for leadership roles in the account planning function for its offices across the country. To work closely with the various client servicing and creative teams and lead the discovery of key consumer insights. Become the voice of the consumer within the agency and inspire advertising that speaks to the consumer in the right way at the right time and about the right issues. Ensure accurate and timely collection of knowledge of the consumer and explain it in a way that everyone-client, account management, media and most importantly, creative people - will act on it. Provide checks and balances in the creative development process. Drive planning and creative standards in the agency. Build and upgrade capabilities through development of people on a continuous basis.
HIRING PROFILE:
PG from leading MBA school/MICA only. Work experience: 5-20 years, in leading advertising agencies, with planning as a strong function. Highly passionate about advertising, consumers, brands in general and account planning in particular. Someone who has both depth and width of knowledge of various categories, with capabilities to shape strategy and help bring new insights to brands. Research practitioner with strong problem-solving and analytical skills. Possess deep curiosity about culture, society and brands. Excellent track record of partnering with creative. If you are an Effie winner, that would be great too. Leader and an effective team player, with strong interpersonal skills. Must be ambitious for self and the business.
Candidates interested in a strategic move, please write to mail@plum-postings.co.in., attaching CV
