Position : Manager – Marketing (Alliances & Business Development)
Location : Mumbai / Chennai
Qualification : MBA (Marketing) Preferably shud have worked in the Content Aggregation and Exploitation Business in the Entertainment Sector
Role & Responsibility:
1. Strategize and make Saregama a Music Technology Company so as to plug the leakage of online Music Download revenues.
2. Business Development for monetising Music Content on emerging media platforms thru Corporate Deals or any other strategic partnership for Content Creation.
3. Identifying new revenue streams by exploitation of Old Hindi Film Soundtracks thru Brand Allainces for creating new music propoerties.
4. Marketing Activation thru Viral Marketing / Digital Marketing and any other emerging platforms to reach out to consumers to today.
5. Identify opportunites in the emerging Live Events / Digital space where Saregama can partner for Content Creation and monetization.
6. Ideate and create music or any other content like dialogues, ringtones, etc. for Mobile, Radio or any other platform which rides on Saregama Content.
7. Create technology opportutinites for music monetization thru Social Networking Platforms like Socialcord, twitter, etc.
Reporting to : Head – Music
Preferred Industry Exposure : VAS (Telecom), Events, Music Management on Web Portal or any Content Technology Company.
Contact anurag.singh@saregama.co.in
